Rustlers: Campaign of the Moment


We’re going ham(burgers) for Rustlers (a Kepak Group brand) “Better Than You Think” campaign, making the most of our broadcast regional black taxis! 🍔

Running in both Liverpool and Manchester – the “Better Than You Think” taxi campaign features exclusive Drovo Swarms; where branded vehicles strategically “swarm” competitive retailers at specific times, driving cut through and on-street impact.

These taxis formed part of a wider multimedia campaign, serving to amplify broadcast coverage live across UK high streets.

Over the course of the 5 week campaign, 20 Rustlers-branded black taxis generated 6,750,884 impressions and drove 11,337.87 hours.

This campaign is fully accountable using our bespoke client dashboard: the carbon emissions for each of the 22,695.25 miles driven will be fully offset by us.

Click here to see the Rustler’s client dashboard in action: https://lnkd.in/eJDNk-X2

Thank you Rustlers (a Kepak Group brand) , Total Media and Posterscope we loved working with you!